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Tealeaf Webcast

Too Much Data, Too Little Insight?

Put Your Data to Work for You with Second-Generation Digital Analytical Tools

Recorded: August 25, 2010
Duration: 1 hour
Speakers: Eric Peterson, Senior Partner and Founder, Web Analytics Demystified, and John Dawes, Vice President, Product Marketing, Management and Strategy, Tealeaf

Have you have committed significant resources to digital analysis only to find that you are getting too much data, too few insights and not nearly the return on investment you expected? There is hope on the horizon. A new breed of technologies is emerging to accelerate time to insight and dramatically improve the value your existing data provides.

Join Eric Peterson of Web Analytics Demystified and John Dawes of Tealeaf for an informative webcast on the tools and methodologies that are pushing the limits of what's possible in digital channels. You'll learn...

  • The limitations and challenges of existing digital analysis tools, like web analytics
  • How a new breed of web analytics, customer experience management, and testing solutions is enabling advanced site optimization
  • How companies like Expedia, ING Direct and BlueFly are generating significant revenue gains using advanced site optimization and Tealeaf

 

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Too Much Data, Too Little Insight?