Tealeaf Hits It Out of the Park for Louisville Slugger Museum® Online Retail Site
Parent Company Hillerich & Bradsby Chooses Tealeaf IntegriTea to Ensure its Museum Gift Shop Site is in Shape and Highly Accurate Just in Time for Spring Training
San Francisco, CA, February 18, 2003 - Tealeaf Technology®, a pioneer in application performance management, today announced that Hillerich & Bradsby Co., makers of Louisville Slugger®, PowerBilt® golf, and Louisville Hockey® products, has deployed Tealeaf IntegriTea? just in time for opening day of spring training next week. Tealeaf IntegriTea is the first and only solution that helps IT operations rapidly identify, recreate, and diagnose Web application failures. A traditional company with a commitment to quality, Hillerich & Bradsby requires that this same standard of quality extend to its online presence as it moves to leverage new technologies to increase the reach of the Louisville Slugger brand. IntegriTea is helping the company provide the best possible online shopping experience as they browse and purchase their favorite Louisville Slugger® brand apparel, personalized baseball bats, books, and other unique items at www.sluggergifts.com.Prior to employing IntegriTea, failed transactions on the online shopping site could go unidentified for days until the company heard from customers and the problems were tracked down and identified. "We're in the business of hits and runs, the last thing we want to see is an error with our Web application," says Christopher Caudill, of Hillerich & Bradsby. "Since deploying IntegriTea we?re able to recreate exact customer Web sessions, reducing the time it takes to identify and fix problems from days to minutes. Not only does this positively affect our bottom line, but we know we?re working hard and succeeding at a core company goal ? superior customer service."
In addition, Tealeaf IntegriTea is helping the company understand other challenges, including why ISPs were having difficulty creating secure socket layers on their site, an understanding of when the home page stopped directing traffic to the commerce pages, and help in identifying where problems and site slowdowns were occurring, for example.
"Tealeaf's growing list of name brand retail customers know well that no two customers or customer interactions are alike. Tealeaf IntegriTea, unlike any other product on the market, can quickly pinpoint and identify a problem within a unique customer interaction," says Geoff Galat, vice president of marketing and product management of Tealeaf Technology. "Hillerich & Bradsby is added to a distinguished list of retailers including Mary Kay, Priceline.com, and Levenger that are benefiting today from Tealeaf IntegriTea."
Tealeaf's Web application management software, Tealeaf IntegriTea, manages the integrity of Web applications by bridging the gap between traditional application performance and system management tools. Application performance solutions only address the performance of user transactions and business processes, while systems management and availability products monitor and manage individual components of the Web infrastructure.
About Tealeaf Technology
The technology infrastructure that supports today's businesses demands an unprecedented visibility into the application ecosystem. Tealeaf Technology® delivers the only Web application management solution to manage the integrity of Web applications. Using patented technology, the award-winning Tealeaf solution captures every user session, detects application failures in real time, alerts operations staff to these problems immediately, and correlates the problems to the end user instantly. The result to IT is increased application reliability, accelerated problem resolution, and lower overall cost of application ownership. Tealeaf is headquartered in San Francisco, CA. For more information, email info@tealeaf.com or visit the Web site at www.tealeaf.com
© Copyright 2000 Tealeaf Technology, Inc. All rights reserved. Tealeaf products and services mentioned herein are the registered or unregistered trademarks and service marks of Tealeaf Technology, Inc. All other trademarks or service marks are the property of their respective holders and are hereby acknowledged.
Press Contacts:
Tealeaf Technology: Geoff Galat
415.932.5287
ggalat@tealeaf.com
Evans Partners for Tealeaf: Cathy Wright
650.595.1871
cathy@evanspartners.com




