Tealeaf cxConnect

Delivering Seamless Integration with Business Applications for Comprehensive Analysis

Tealeaf's cxConnect product line provides seamless integrations with other business applications including business intelligence, web analytics, voice of customer, and multivariate testing tools. As the only solution capable of capturing all the data about online customers, Tealeaf's rich customer experience dataset is critical to successful cross-channel analysis and web site optimization.

How It Works

Tealeaf cxConnect is an application that enables the transfer of data to and from your Tealeaf CX datastore. cxConnect can deliver data in real-time to external systems such as event processing systems. Similarly, cxConnect can accept data in real-time from external systems such as web analytics, voice of customer, and multivariate testing tools in order to facilitate comprehensive customer behavior analysis.

With Tealeaf cxConnect, you can make more informed business decisions about your ongoing web site optimization efforts. Get accurate answers to such key questions as:

• Why did conversion rates drop on the order confirmation page?
• Why are so many customers complaining about our registration process?
• Why did this version of the test perform so poorly?
• Do customers who abandon the web site contact customer service?

Key Benefits

• Gain a deep, unprecedented understanding of your online customers to enable cross-channel business decisions.
• See the actual customers behind trends, surveys, and test results in order to investigate why each individual customer is either succeeding or failing online.
• Spend less time massaging data and more time gaining insight into online customer behavior.
• Make more informed decisions about your ongoing web site optimization efforts.

Product Family

The cxConnect family includes four distinct products to help you make more informed decisions about your ongoing web optimization efforts.

• cxConnect for Web Analytics
• cxConnect for Voice of Customer (VOC)
• cxConnect for Multivariate Testing
• cxConnect for Data Analysis