Tealeaf and ZAAZ Present:
The Customer Value Optimization Webinar
Recorded: November 28, 2007
Duration: 60 minutes
Featured Speakers: John Berkley: Director, Product Management, Tealeaf
Norman Guadagno: Chief Marketing Officer, ZAAZ
Following a successful five city workshop series, Tealeaf and ZAAZ present highlights from the Customer Value Optimization Workshop. In this one hour presentation, hear expert advice and learn cutting-edge techniques for maximizing customer value on your website.
- Discover how optimizing customer experience is the easiest way to increase revenue and retention
- Hear best practices for implementing a customer experience improvement plan within your organization
- Learn why is it so critical to measure, analyze, monitor and improve online customer experience — and not in the ways you think
Building off the live workshops, you will hear real-world strategies covering:
- Creating a data-driven organization
- What it takes to be truly customer experience-driven
- The real business impact of customer experience
