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Solutions for Increasing Conversion and Revenue

In the business world, money speaks louder than words. Each day ebusinesses face tremendous pressure to increase revenue and reduce costs. It's no longer profitable for your company to focus solely on customer acquisition. You must take it a step further and seek ways to improve conversion rates including how to gain clear visibility into why customers abandon key business processes, such as checkout, site registration, bill pay, mortgage applications, etc. And, you need to understand the true cause of abandonment. Was it application or system issues, poor site usability, or just a mediocre offer?

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With Tealeaf, Expedia has found that even seemingly minor usability fixes can have a tremendous impact on their bottom line.

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Tealeaf gives you the tools and insight to:

  • Increase conversion rates by understanding why customers do not adopt and complete online processes.
  • Know the impact and potential cost of site obstacles by analyzing how each issue changes the success rates for customers trying to complete an ebusiness process.
  • Reduce lost business by immediately detecting and analyzing alarming trends when key performance indicators (KPIs) exceed or fall below defined business goals.
  • Drill-down from KPIs directly into the actual visitor experience recording to understand true customer behavior — not just data points and aggregate metrics.
  • "With the amount of additional incremental booking revenue Tealeaf is helping us produce, we expect the software to pay for itself within the year." - Hawaiian Airlines
  • "Bluefly.com is our only sales channel, and we spend a lot of marketing dollars driving people to it. With competition a click away, Tealeaf helps ensure we're not losing customers because of bad experiences." - Vice President of Technology, Bluefly
  • "Now that MandMDirect.com has total insight into customer behavior, I don't know how we got by without Tealeaf. With this accurate view of online activity, we have secured a competitive edge, helping us increase conversions and maximize sales opportunities." - CEO, MandMDirect
  • "Tealeaf has revolutionized the way we treat our online customers. Not only has Tealeaf given us the visibility we lacked, it has also allowed us to dramatically increase customer conversion and retention." - Finance Director, Gold Medal Travel

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Whitepapers and Reports

Whitepaper: Advanced Site Optimization: Second-Generation Digital Analytical Tools
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BusinessWeek Report: Capture Market Share in a Down Economy: Invest in Your Online Customers
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Aberdeen Group Report: Customer Experience Management: Engaging Loyal Customers to Evangelize Your Brand
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Webcasts

Webcast: Put Your Data to Work for You with Second-Generation Digital Analytical Tools
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Webcast: Solving Online Abandonment
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Webcast: Getting More From Your Online Channel
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Customer Successes

Video: Improvement Direct
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Case Study: Art.com
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Case Study: Esurance
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